MRSI Systems appoints senior director of strategic marketing, targeting China region

Mycronic Group’s MRSI Systems of North Billerica, MA, USA (which makes fully automated, high-precision eutectic and epoxy die bonding systems) has appointed Dr Limin Zhou as senior director of strategic marketing to expand its market presence in China. Based in Shenzhen, he will work alongside the firm’s existing sales team and representatives in the region.

MRSI says that Zhou’s deep knowledge of the photonics market and his extensive network in the Chinese market will help to drive market strategy, product roadmaps and engagement strategies for its key customers in the region.

Zhou joins MRSI as it expands globally in the die bonding market with the support of its new parent company Mycronic of Täby, north of Stockholm, Sweden. “I see this as an attractive opportunity to join a market leader that continues to adapt to the changing needs of its customers through significant R&D investments and new product launches,” comments Zhou.

“Dr Zhou will be an asset to the MRSI team because of his experience in advanced photonics areas such as medical devices, 3D printing and LiDAR and his connections in fiber-optics/photonics industry, deep understanding in automation, and broad exposure to multiple market applications,” says Dr Yi Qian, VP of marketing.

Zhou’s previous experience covering the last 20 years includes senior appointments at Neophotonics China, Oclaro China, Sanmina-SCI and JDSU Shenzhen. MRSI says that this has allowed him to develop his leadership skills as an R&D and NPI operational leader with cross-functional responsibility across the whole product life cycle. Market expertise includes the semiconductor, industrial laser and optical and communication industries.

“We are excited for Dr Zhou to join MRSI to develop and execute our China strategy and to bring our powerful value proposition to this high-growth market,” says president Michael Chalsen.

Tags: Die Bonder

Visit: www.mrsisystems.com