19 December 2011

Soraa appoints Intel veteran as VP & general manager of Laser Products

Soraa Inc of Fremont, CA, USA, which is commercializing nitride-based LEDs and laser diodes for application in general illumination and projection display, has appointed Wilfred Martis as VP & general manager of Laser Products.

“Wilfred brings a wealth of experience in managing semiconductor businesses for the consumer electronics and embedded markets,” says CEO Eric Kim. “He has chosen to join our world-class team and help us fulfill the potential of our laser products for the display and lighting markets,” he adds.

Prior to joining Soraa, Wilfred was general manager of Retail Consumer Electronics in the Digital Home Group at Intel Corp, responsible for the digital TV, Blu-ray and OTT business. His team established the smart TV category through the launch of several Google TV products from Sony and Logitech, and Boxee products from DLink and Iomega. Martis spent 13 years at Intel, in several engineering, business & management roles, focused primarily on the consumer electronics and embedded markets.

Martis has a BSEE from Bangalore University in India, an MSEE from the South Dakota School of Mines & Technology, and an MBA from the Wharton School of the University of Pennsylvania.

Soraa’s laser diodes are based on indium gallium nitride (InGaN) technology and are fabricated on non-polar and semi-polar GaN substrates. The firm says that its direct-diode green and blue lasers offer improvements in performance, size, weight and cost over conventional gas or solid-state lasers for consumer projection displays, defense pointers and illuminators, biomedical instrumentation and therapeutics, and industrial imaging applications.

Tags: Soraa Blue laser diodes InGaN GaN substrates

Visit: www.soraa.com