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6 January 2010

 

GigOptix hires VP of optical communications sales

GigOptix Inc of Palo Alto, CA, which designs modulator and laser drivers and transimpedance amplifier (TIA) ICs based on III-V materials as well as polymer electro-optic modulators, has recruited Jay de la Barre as its new VP of optical communications sales.

Also, Elie Massabki, who was VP of sales & marketing and general manager for the CX product line, will now hold the position of VP of RF & ASIC sales. Vivek Rajgarhia, VP of global sales of GigOptix Inc, has resigned (effective from 8 January).

“The addition of Jay to the GigOptix family and the reassignment of Elie solidifies our new sales approach internationally as part of our long-term growth strategy and improved operating efficiency,” says CEO & chairman Dr Avi Katz.

“We grew our business to serve three major vertical markets including optical communications, instrumentation and defense that are all fed from the same product technology platform of high-speed RF, analog and mixed-signal devices. Our new sales approach will allow us to address all customers in each of the market segments more efficiently,” he adds.

“We are confident that this strategy will prove beneficial to our customers, the industry as a whole, and help garner additional new business,” Katz continues. “With Jay’s recognition in the industry, he will make an immediate impact in our endeavor to grow the company and I look forward to the new business developments that he will bring to GigOptix.”

de la Barre has more than 20 years of experience in semiconductor sales. Prior to joining GigOptix, he was director of North American and European sales at Sierra Monolithics, which specializes in mixed-signal design. From 2002 to 2004, he was director of marketing signal source at Vari-L Company, which was acquired by Sirenza Micro Devices, where he was responsible for RF microwave module sales in Asia. de la Barre holds a degree in Business Administration from Regis University.

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